Pages

Tuesday, January 8, 2008

Coke to Get Deluged By Anti-Water-Bottle Campaign

Incoming Coca-Cola CEO Muhtar Kent will be receiving quite the welcoming gift come July. Mark DiMassimo and Eric Yaverbaum are planning to deliver 1 million used water bottles stuffed with messages to Mr. Kent as part of an awareness campaign they call Tappening. The campaign aims to encourage consumption of tap water...

read more | digg story

No comments:

Post a Comment

Hello there! Thanks for commenting. I usually respond to comments in the comment section because Blogger doesn't give me your email address. Have a great day!